Membership programs can offer plenty of benefits to organizations, however, it can be more difficult to build a thriving membership program than many nonprofits expect. This presentation will cover steps organizations can take to revitalize their membership programs, including understanding the value of a membership program; surveying the membership on their engagement; reviewing and reenergizing membership benefits; and rethinking the membership relationship from a transaction for benefits to an investment and partnership.
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Board Governance: Membership Program Revitalization
Intended Audience: Historical Records Repositories
Workshop Topic: Policies and Procedures, Program Administration
For more information on this workshop, please contact us at firstname.lastname@example.org.